Take the Steps

14 Basic Steps to Publishing, Marketing, Promoting

1. Get Peers to Review Your Manuscript.
2. Choose Your Company Name (You’ll be the publisher of record for your book)
3. Find a Professional, Reputable Book Editor
4. Obtain Permissions (if required)
   • Use Quotes
   • Other Copyrighted Material
5. Fact Check and Research (if required)
6. Complete Pre-Production Tasks
   • Register Your Copyright
   • Apply for Your ISBN Number (International Standard Book Number)
   • Order Your EAN Bar Code
   • Get Listed in “Books in Print”
   • Obtain Your LCCN – (Library of Congress Catalog Number)
7. Find a Website Designer (or design your own)
8. Get Your Blog Site Created (or create your own)
9. Apply for Tax ID & Local Business Licenses
10. Decide on a Physical Mailing Address for Your Company (i.e. Get a Post Office Box)
11. Your Book Cover – Hire a Graphic Designer to Create (or design your own)
    • Write Book Cover Content (or hire someone to write it for you)
    • Obtain Book Cover Blurbs/Testimonials
12. Get a Professional for Interior Text Layout & Typesetting
13. Select a Printer – (review Lightning Source book model)
    • Set-up your account with Lightning Source
    • Upload Manuscript and Book Cover PDFs
    • Review Printer Proof Copy
14. Market and Promote Your Book
    • Set-up Your Book at Amazon.com
    • Launch Amazon Bestseller Campaign
    • Write, Set-up Send Press Release
    • Set-up Accounts in Various Social Networks, but especially those listed below:

• LinkedIn
• Facebook
• Twitter